The wedding industry in Australia is booming, with over 113,000 marriages registered in 2018 alone. Meanwhile, the bridal store industry has a whopping AUD 370 million market in Australia. And, it is projected to rise annually at 1.2 % over the next five years to AUD 403.3 million. As such, a significant part of bridal stores, apart from wedding dresses, is the bridesmaid dresses, while bridesmaids are significant women close to the bride and have and will always stand by her side to help out in any capacity through the wedding. So, it is equally important to make them feel beautiful and show how special they are on the wedding day.
But finding the perfect bridesmaid dress that suits all of them, the bride and the wedding theme, can be daunting. Thankfully, the newer trends for them have evolved from just one dress for all of them. And with numerous fabrics, colours, styles and silhouettes, the bride and the bridesmaids have the liberty to create an ensemble that complements the bride, suits every member of the party and does not seem out of place.
Trending Styles for Bridesmaid Dresses
Matching Bridesmaids
The classic theme for bridesmaids in wedding parties is matching dresses. This tradition dates back to the times of ancient Rome, and the entire bridal party, including the bridesmaids and the bride, would dress identically to mislead demonic spirits or ill-intended suitors from stealing the bride. But today, brides opt for matching dresses to compliment their wedding and create a cohesive, chic look.
Different Styles But Same Colour
Not every bridesmaid has the same build, body type, or style. Moreover, as they are the women close to the bride and those who support her, it is equally important to consider their preferences. Therefore, some brides choose a colour or fabric that compliments the theme of the wedding and allows the bridesmaids to select their desired silhouette.
It gives them the freedom to select a style that they are comfortable in and the dress they look best. And as many bridesmaids pay for their own dresses, it increases their chances of wearing the dress again. But if the bride and the ‘maids understand the vision for the wedding and have a particular colour the designer decided, the overall look of the bridal party will be chic, consistent and fun.
Mix and Match
Mixing and matching complementing colours and playing up the colour palette to give a more vibrant look is one of the most popular bridesmaids trends of 2020/2021. This way, brides can incorporate two or more colours into the bridesmaids’ dresses or allow them to choose any style or silhouette they want in a given palette. The result would be a colourful bridal party with happy and gorgeous-looking maids.
Same Colour Palette
The bride can choose a particular solid colour or a colour palette, like shades of blue, to help the bridesmaids look stylish and cohesive. For example, if the bride wants to go for a blush colour palette, they can give the ‘maids specific colours that match the party or pick a shade in that colour with different silhouettes that flatter each of them.
Different Dresses, Matching Accessories
Have the bridesmaids select the same styled shoes and jewellery to tie the bridal look together. However, the bride must consider the season, the wedding location, and their dresses’ length and decide on the accessories. Brides can also gift them a pair of earrings or a necklace that ties the look together for the party. They can also have matching hairstyles and textures to create a cohesive, polished look.
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